Sport lead incentive program
Let’s build our industry back up
At Ottawa Tourism, we’re joining with sport tourism industry partners like you to build our sector back up. Simply share a qualified lead* for a major event with us and we’ll work with them to host it in Ottawa – and we’ll pay you $1000 per referral. Contact us to learn more and to join us in bringing the sport tourism industry back to where we all want it to be.
*Qualified leads for Major Sports Event must be for a minimum three-night stay; participant count must be a minimum of 350 with minimum 350 peak room nights. Not eligible for existing leads/confirmed or tentative business. Must be seriously considering Ottawa, Canada as a host destination – further qualifications at the discretion of the destination. Qualified RFPs received by the end of July 1, 2023.
Frequently asked questions about the incentive
What is a qualified lead?
For Major Sports Event, there must be a minimum three-night stay; participant count must be at least 350 with minimum 350 peak room nights.
What is a viable lead?
The lead must be seriously considering Ottawa, Canada as a host destination. Further qualifications are at the discretion of the destination. It must be demonstrated that the client and account is aware that the lead is being sent to Ottawa
Can I qualify for tentative business?
Unfortunately, existing leads/confirmed or tentative business does not qualify for this incentive.
Is this incentive applicable to all year-round business?
Blackout dates include May, June, October 2024 and 2025.
What is the deadline to receive the incentive?
Qualified RFPs must be received by end of day July 1st, 2023.