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Campaign - VFR campaign

Media release: #Invite2 Day declared in Ottawa

Mayor’s official proclamation supports efforts to engage Ottawa residents to play an active role in the revival of local tourism

OTTAWA, August 6, 2021Ottawa Mayor Jim Watson has proclaimed today, August 6, #Invite2 Day and will share the #Invite2 message on his personal social media pages.

Today on #Invite2 Day, and all weekend long, Ottawans are asked to pledge to #Invite2 friends or relatives to join them in Ottawa in 2021 and to fill their social media channels with images and graphics including the hashtags #Invite2 and #MyOttawa to spread the word and inspire others to do the same.  

It’s all part of Ottawa Tourism’s summer-long #Invite2 campaign to encourage locals to discover, rediscover, and share the wealth of both returning and new attractions and activities in and around Ottawa. Via social media, the campaign works to convert #Invite2 pledges and hashtags to real local engagement that celebrates pride of place, supports local business, and generates employment.

About Ottawa Tourism

Ottawa Tourism provides destination development and marketing, strategic direction, and leadership in cooperation with its members and partners, welcoming leisure travellers, business travellers, group tours, and conventions to Ottawa and Canada’s Capital Region. Its goal is to support the local tourism economy, fueled by an estimated 11 million visitors annually in recent years and with $3 billion in typical economic output for Ottawa, generating community wealth through tourism. Ottawa Tourism’s vision is to offer the complete capital experience, tell the story of Canada, and get people talking.

For more information, please contact:

Jantine Van Kregten
Director of Communications, Ottawa Tourism
press@ottawatourism.ca

Julie Findlay
Knock on Wood Communications + Events
613-795-8463
julie@kowpr.com

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